PLAYA3ULL Games
Web UX/UI, Framer
2025
Project Overview
The Nexus subsite is the home base for a 5v5 MOBA shooter: combining high-velocity tactical play with meta-depth. The site consolidates gameplay knowledge, live service updates, and marketing efforts into a single destination: Wiki, Lore, Leaderboards, Patch Notes, and Play & Earn pass information.
My Work
End-to-End Design & Build: Took the subsite from concept through interaction design and implementation in Framer, ensuring harmony between brand, gameplay cadence, and content velocity.
Patch Notes System (Custom Framer Workshop): Implemented the patch notes experience in Framer using the existing API, with structured components for fast rollouts and consistent diff, status, and changelog patterns.
Wiki Architecture (Framer CMS): Modeled weapons, operators, items, and abilities to support cross-linking, search, and progressive disclosure. Created navigable hierarchies that scale with content growth.
Lore Integration & Visual System: Connected Flow/Flux narrative pillars to UI and motion, threading identity through typography, color, and micro-interactions.
Competitive & P&E Surfaces: Designed leaderboard and P&E entry points to reinforce progression, rewards, and reasons to return without cluttering the core gameplay story.
Outcome
A central, living hub that matches the game’s pace: players can learn, adapt to patches, track progress, and jump into matches quickly. Content systems now support frequent updates with minimal design debt, and the site’s structure encourages mastery over time.
Learnings
When you design for a live game, speed and clarity win. Treat the site as infrastructure: versioned components, predictable patterns, and CMS schemas that anticipate tomorrow’s content so teams move fast without breaking trust.